Acerca de nosotros
42 market research es una agencia independiente e internacional de estudios de mercado, especializada en el sector de la sanidad, operando en el mismo desde el 2002.
Operamos exitosamente en más de 60 países de todo el mundo entrevistando a médicos, dentistas, farmacéuticos, ópticos, nutricionistas y otros profesionales sanitarios acerca de sus experiencias y opiniones relacionadas con cualquier tema de salud, y todo ello 100% online.
42 market research puede considerarse una de las empresas pioneras y con más experiencia en los estudios de mercado online.
42 market research es miembro de la agencia EphMRA (European Pharmaceutical Market Research Association) y miembro de la BHBIA (British Healthcare Business Intelligence Association).
Servicios
42 market research es su socio ideal para realizar encuestas por internet de cualquier tema relacionado con la salud, mediante entrevistas a profesionales sanitarios de todo el mundo y utilizando nuestros propios paneles que se diseñan, funcionan y actualizan regularmente sin intervención de terceros, además de someterse a un estricto control de calidad.
Nuestro alcance mundial se amplía de forma continua, añadiendo nuevos mercados a nuestra cartera todo el tiempo.
Algunos de los temas más frecuentes de los proyectos que hemos realizado incluyen el análisis de mercado, pruebas de concepto para nuevos productos, diarios de pacientes y evaluaciones de los equipos de venta.
Le asesoramos sobre a quiénes debería entrevistar, acerca del tamaño de la muestra, la ubicación y datos demográficos de los entrevistados con el fin de asegurar los resultados estadísticos más significativos para su proyecto.
Además de darle apoyo para obtener información mediante un trabajo de campo, 42 market research también puede programar y hospedar sus encuestas en nuestros servidores que cuentan con todas las medidas de seguridad y están encriptados.
Disponemos de algunos de los mayores tamaños de muestra del sector, en cualquiera de los siguientes mercados:
| Europa | Austria, Bélgica, Bulgaria, Croacia, República Checa, Dinamarca, Finlandia, Francia, Alemania, Grecia, Hungría, Islandia, Irlanda, Italia, Luxemburgo, Países Bajos, Noruega, Polonia, Portugal, Rumania, España, Suecia, Suiza, Ucrania, Reino Unido |
|---|---|
| América | Argentina, Brazil, Canadá, Chile, Colombia, Costa Rica, Cuba, República Dominicana, Ecuador, México, Panamá, Peru, Puerto Rico, Uruguay, Estados Unidos de América, Venezuela |
| Asia | China, India, Indonesia, Japón, Kazajstán, Líbano, Malasia, Filipinas, Rusia, Singapur, Corea del Sur, Turquía |
| Oceanía | Australia, Nueva Zelanda |
| África | Argelia, Egipto, Marruecos, Sudáfrica, Túnez, Uganda |
Calidad
Nuestra misión es ofrecer el máximo nivel de calidad en los estudios de mercado online en el sector de calidad, asegurando desde el inicio, la mayor rapidez, eficiencia y fiabilidad.
Antes de que cualquier profesional de la salud sea aceptado en nuestros paneles, sus credenciales se controlan y verifican minuciosamente para asegurarnos de su autenticidad.
Cada entrevista online que realiza 42 market research se somete a los controles de calidad internos más exigentes en cada fase del proyecto, incluyendo aunque no limitándose a los siguientes:
| Comprobación | antes de incorporar a los profesionales de la salud a los paneles, se contrastan sus datos con diversas fuentes oficiales |
|---|---|
| Selección | una vez realizadas las comprobaciones, se invita a los profesionales de la salud a pasar por un proceso de selección que permite realizar más comprobaciones |
| Verificaciones inmediatas | se verifica inmediatamente la integridad y plausibilidad de todos los resultados |
| Verificaciones posteriores al cuestionario | todos los datos recibidos se verifican de forma aleatoria posteriormente al cuestionario |
| Servidores seguros | todos los paneles y proyectos se almacenan en los seguros servidores protegidos mediante contraseña de los centros de datos a prueba de catástrofes |
| Copia de seguridad periódica de los datos | dos veces al día se efectúan copias de seguridad de toda la información para minimizar aún más el riesgo de corrupción de datos |
| Políticas estrictas de confidencialidad | bajo ninguna circunstancia se revelan ni venden a terceras partes los datos de contacto de los profesionales de la salud |
42 market research mejora constantemente los indicadores y procesos de su control de calidad para evitar cualquier tipo de participación fraudulenta.
Estándares
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42 market research is compliant with all international and national data protection and privacy laws including, but not limited to:
- EU General Data Protection Regulation (GDPR)
- USA Federal Trade Commission Act
- USA Electronic Communications Privacy Act
- USA (California) Security Breach Notification Law
- USA (California) Online Privacy Protection Act
- Canada (all provinces except Alberta, British Columbia, Quebec) – Personal Information Protection and Electronic Documents Act (PIPEDA)
- Canada (Alberta) Personal Information Protection Act (PIPA)
- Canada (British Columbia) Personal Information Protection Act
- Canada (Quebec) Act Respecting The Protection Of Personal Information In The Private Sector
- Switzerland Federal Data Protection Act (FDPA)
- Australia Privacy Act 1988
- Australia Notifiable Data Breaches (NDB) Scheme
- South Africa Protection of Personal Information Act (POPIA)
- Brazil Civil Rights Framework for the Internet Act
- Mexico Federal Data Protection Law
- Japan Act on the Protection of Personal Information
- South Korea Personal Information Protection Act (PIPA)
Privacy by design calls for the inclusion of data protection from the onset of the designing of systems, rather than as an additional concept. 42 market research has always explicitly ensured that we maintain the highest data protection compliance and all of our systems and processes have already been designed with that in mind and therefore meet (and in many cases exceed) the requirements of all data protection regulations. Additionally, we regularly undertake full data impact and data risk and compliance assessments of all our processes to ensure that compliance is maintained on an ongoing basis.
Our data privacy policy is regularly reviewed and updated to ensure that it is compliant with the laws and requirements of all of the international markets in which we operate. Our privacy policy confirms details such as which personal identifiable information we collect; how we process and use that data; our use of cookies; how to contact us for subject data requests; how to opt out and so on as required by all international laws. Our privacy policy will allow for the disclosure of participants when required by international or national laws, e.g. Loi Bertrand, CNOM etc. For more information, click here.
Subject data requests for the “right to access” or “right to be forgotten” can be submitted at any time using the details mentioned in our data privacy policy. 42 market research has a documented subject data request policy which includes instructions/processes on how to verify the respondent making the request is genuine/valid and/or what to do if they are a relative of the respondent and/or if they are assigned to act on someone’s behalf (e.g. under Mental Health Act’s etc.); it details how to check if we have enough information to identify the data that the person is requesting; what to do if the request relates to third parties and what should be anonymised in any data we provide (if required or relevant); it also mentions timeframes on responding to the requests as well as what to do if we cannot provided the data required; what to do if errors in the data are identified and/or what to do if we are requested to stop processing that person’s data and so on.
All 42 market research data is held on secure, encrypted servers that are regularly backed up. All servers have intrusion detection software that monitors all accesses of the servers and that would alert us to any unised access attempts whether successful or not. Furthermore, our systems have fully updated and top-of-the-line firewalls and anti-virus programs running at all times. Full logs are kept that would enable us to identify any breaches in the very unlikely case that it happens. All of our systems and processes are designed with the highest data protection in mind from concept to delivery and are regularly reviewed and tested to ensure compliance and protection is maintained at all times.
42 market research has a documented data breach policy detailing what steps should be undertaken in the very unlikely event of a data breach occurring, which management need to be involved, steps to identify which data has been breached, steps on how to stop the breach and prevent further breaches, details of the relevant data protection commissions to alert within the timeframes specified according to the laws and regulations within that territory.
42 market research is an international company operating in multiple markets and so follows all international regulations for transferring and processing data. The data we hold may be stored on servers located outside of your current geographic region. Because of the global nature of our business, there may be times when we need to transfer data to other locations which may also be outside of your geographic region. Whenever 42 market research transfers data to any other locations, we will put in place adequate measures to protect the data as required under the applicable laws of those regions. For example, these measures may include any/all of the following: encryption; password protection; time limited auto-destruction; anonymisation/pseudonymise measures; intrusion detection/prevention software; access logs etc.
We conduct periodic reviews of all of our practices to ensure that all safeguards are implemented and remain state of the art according to all international and national laws.
All partners that we use for any studies are carefully verified prior to our first project with them. This includes that they must follow explicitly all industry standards and codes. We will require all partners to agree to and to sign our terms and conditions which contain clauses in relation to all data protection requirements including data privacy, data processing, data transfers, non-disclosures etc. We will undertake regular audits of all partners to ensure that compliance to all international laws and industry standards and codes are being maintained.
Protección de Datos
Company Profile
Sample Sources and Recruitment
Sampling and Project Management
Data Quality and Validation
Our mission is to deliver the highest quality online market research for the healthcare sector, with maximum speed, accuracy, efficiency and reliability from the moment of initial contact.
Before any healthcare professional is allowed onto our panels, their credentials are carefully checked and verified to ensure their legitimacy.
Every online interview that is undertaken by 42 market research is put through rigorous internal quality controls at every stage of the project, including but not limited to:
- Cross-verification – Healthcare professionals are only added to panels after completion of cross-verifications against multiple official sources
- Pre-screening – Verified healthcare professionals are invited to the pre-screening process which allows for further checks to be undertaken
- Immediate checks – All results are checked immediately for completeness and plausibility
- Post-questionnaire verifications – Random post questionnaire verification undertaken on all data received
- Secure servers – All panels and projects are kept on remote, secured and password encrypted servers in data centres with disaster protection
- Regular data back-ups – All data is backed up twice daily to further minimise risks of data corruption
- Strict confidentiality policies – Healthcare professionals contact details are never released or sold to any third parties under any circumstances
42 market research is constantly improving and evolving its quality control measures and processes to avoid any instances of fraudulent participations.
Policies and Compliance
42 market research has a privacy policy, which is readily available online at /en/privacy-policy/.
Additionally, study specific privacy, terms and conditions, incentive details, opting out procedures and ways to contact us is also on our website which is mentioned on every email that is issued to respondents.
As per GDPR requirements, all processes have been designed at all stages with security of data as a primary “privacy by design” requirement.
42 market research employs strict measure to maintain the protection of the data for all of its members, including, but not limited to:
- Member registration online is completed via a secure, encrypted link.
- All member data is held on remote, secure, password encrypted servers.
- All data is regularly backed up to limit any loss of data should a server be compromised.
- All project data that we collect is also hosted on secure, encrypted servers, with all online data entered on surveys hosted by us, accessed via secure, encrypted links.
Additionally, 42 market research respects the total privacy of its members and will never forward, sell or communicate the personal details to any third parties under any circumstances.
All studies are reviewed and tested to identify the presence of any commercially sensitive data/materials. Confidentiality clauses should be included as standard at the start of those studies in relation to the information the questionnaire contains.
Wherever possible, the programmed questionnaires should also be set up in a way that will not allow any text or images to be copied ‘easily’ direct from the survey screens.
42 market research panels are compliant with all regional, international, and local laws with respect to privacy, confidentiality, and children – in fact our panels do not include children whatsoever.
42 market research adheres to (and often exceed the expectations of) all of the international industry standards including those of GDPR, ESOMAR, EphMRA and Insights Association (formerly CASRO/MRA) amongst others. All of our procedures are routinely checked against all available standards to ensure that we maintain our adherence to the very latest changes in those standards.
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